451 Research released a comprehensive, un-commissioned evaluation of Conversion Logic that offers an objective view , including:
- Current state of attribution industry
- Conversion Logic differentiators
- SWOT analysis
- Competitive assessment
- And more..
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Conversion Logic Copyright © 2016
“Knowing what's working and what's not – what could make more sense for a marketer? That simple idea has led to a growing amount of traction and experimentation in multi-touch marketing attribution, and a shift away from last-click attribution.
This report is about how, Conversion Logic aims to outsmart previous attribution platforms with multiple models."